![]() What I can say, though, is that if you feel like owning a meteorite dial Rolex, you have but a handful other options too: Currently in production are the Day-Date 40 (in all-white gold), the Pearlmaster 34 (also in all-white gold) and, surprisingly, the Datejust 31 in steel, with an 18k white gold bezel. Not even our personal meeting at Baselworld revealed any additional information. Not in product descriptions, PDFs, press site documents, or anywhere else. And yet, I have managed to find absolutely zero additional information on these meteorite dials from Rolex - anywhere. What the heck - even its Oysterflex elastomer strap Rolex describes in detail that leaves none of its cool engineering feats to the imagination. For its beautifully gem-set watches, Rolex dedicates special attention to praising its in-house gemological know-how. ![]() That is because Rolex dedicates tremendous effort to solving problems and answering questions many other manufacturers gloss over. I say this because most all specially engineered aspects of Rolex watches, sooner or later, are somehow explained by the brand. “The dial is the distinctive face of a Rolex watch… Ensure perfection….,” and so on. Even on its official product page on the website, directly under the cropped image of just the dial and the all-caps text of “METEORITE DIAL,” there stands just one incredibly bland piece of copy-paste text, not even mentioning the base material of this apparently special component. What is weird, though, is that Rolex doesn’t dedicate any effort to explaining how or why it is using meteorite dials. Rolex putting some lipstick on one of its temporarily less desirable models will hardly be a win for anyone, and so this meteorite-spruced version appears to be a self-explanatory move. (Anyone who pays into five figures for the steel GMT is out of his mind, in my estimation.) I say “uncommon” because, despite its 8,800 CHF retail price, the steel version has been comfortably trading for over double retail out there in the very real world. In response to this, Rolex might have been seeking a solution that would help set this precious version that much more distinctively apart from the (un-)common man’s steel. ![]() I think it’s fairly easy to see where this might be coming from: Since the steel Jubilee Pepsi’s debut, the 18k white gold Pepsi has presumably dipped in demand - probably to an extent that was noticeable to Rolex itself. Many would agree that the outrage has been mitigated, but it is true that, even on the Jubilee, the steel Pepsi is a very tempting and extremely appealing proposition for many in the brand’s current lineup.Ģ019 saw that steel Rolex GMT Pepsi untouched, while the 40mm-wide, 18k white-gold version got an expectedly well received meteorite dial option that is, naturally, not configurable for any other version, just the 18k white gold GMT-Master II 126719BLRO reference. ![]() In 2018, Rolex dropped the bomb by launching the steel-version Pepsi, sold exclusively on the five-link Jubilee bracelet in an effort to differentiate the steel variant from the much more expensive all-white-gold watch for which customers had been shelling out considerable sums for a number of years. ![]()
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